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How to Publicize and Market Your Startup When You are not in Silicon Valley — Pressfarm
Silicon Valley is still the most famous hub on the planet for tech companies in particular but the truth is, life goes on and the likes of Berlin, Beijing and Boston are increasingly popular for startups. What’s more, several lesser known cities are on the rise with Pittsburgh, Lisbon and even Ho Chi Minh in Vietnam gaining a lot of traction.
At the same time, location is no longer as important for publicizing a startup and these places offer just as many benefits as Silicon Valley. For example, the above-mentioned Pittsburgh has a lively tech ecosystem and more than forty universities to support the inevitable need for talented graduates. As if that’s not enough, Pittsburgh has a strong finance sector to support local startups, while the smaller size is often thought to make the city a lot more accessible and beneficial to startups.
On the other hand, does location even matter anymore?
After all, PR and marketing is mostly an online effort these days and there are endless ways to publicize a startup when you are not in Silicon Valley. In this article, we explore some of these methods and point out the basic ways in which a startup can get ahead, regardless of what goes on in Silicon Valley:
